Readiness Check

Is your company considering expanding into Asian markets? Are you ready?

Is your company considering expanding into Asian markets? Are you ready?

Asian nations are amongst the world’s fastest growing economies, driven by a growing middle class and shifting demographics. Southeast Asia is the fastest growing region in the world. These are large and affluent populations with a taste for international standard products and services. So what is the best way for your company to engage?

Does your offering fit and do you have the resources and competences to succeed? Do you have suitable IP protection? Do you have a risk-management plan in place? Is your Board ready for the long-term commitment? Is your offering competitive in Asia and do you have the necessary resources and in-house competencies to succeed? How do you plan to manage the differences in business culture?

Asian Insiders will help you get the data that guides good decisions. Asian Insiders will help to identify your ideal markets, your ideal partners and channels, your ideal plan.

What resources will you need?

Even when working with channel partners, investment is required for market entry, marketing and partner support. Whether you are looking to source from, manufacture in and/or sell into a market, you’ll need to budget appropriately. What will be your mode – empire build or work with partners?

If establishing your in-market subsidiary, there will be costs – competitor research, legals, trademarks protection, customer intelligence etc. Consider personnel and HR processes and costs – it is critical to get the right people on board. How robust are your partner agreements and how to make these appropriate to the target business culture?

Asian Insiders is on hand to walk you through all these factors, to help you determine your strategy in Asia. Your first step is this Readiness Check and the report it will generate. Let’s starts there.

This Readiness Check will take you 10-15 minutes to complete and based upon your responses, generates an automated, customised report for your consideration. This is an actionable report, forming the baseline of ongoing advice and support.

Asian Insiders – preparing you for Asia.

Adam Rodgers

Global Business Development Director
 – Easee ASA

“Asian Insiders has been an invaluable partner in helping us navigate the Thai market. Axel’s deep understanding of both Nordic business culture and local requirements made our expansion seamless. Their strategic guidance delivered real results, and what set them apart was their genuine commitment to our success—they didn’t just advise us, they partnered with us every step of the way..”

Leonhard-Wolfgang Lahnsteiner

Business Area Director Corporate Development
 – Bibus AG

“We have collaborated with Asian Insiders across several Asian markets mainly in the field of market analysis and identification of potentials in the course of our strategy execution. In most of these markets, our sales efforts depend heavily on close cooperation with our subsidiaries and distributors which requires a strong understanding of opportunities. Through our partnership, we have further strengthened our commitment to the Asian region, and the outlook is very promising. We also now have a much deeper understanding of the market landscape and competitive environment. Especially to be highlighted is the professional and effective approach offered by Asian Insiders. Their handling of the topics we had along with their services and methods are truly distinctive.”

Susan M. Shen

Sales Director
 – Lytron Inc.

“Chris’s team’s knowledge, skills and service were invaluable to us as we started our journey into sales and eventually manufacturing in China. You supported us in finding technically astute salespeople, locations for a possible factory in China, and appropriate personnel to manage the China business. In addition to the infrastructure you have to support a sales team, we also found your team to have insight into the Chinese culture and business climate that supported our business as we grew. The knowledge and expertise provided allowed us to expand our business into China even though we had no direct knowledge ourselves of the local culture and business climate.”

Tiina Mikkonen

Senior Advisor
 – Helsinki Partners

“We partnered with Asian Insiders in Korea to organise an investment promotion event for Helsinki Partners. Together, we held seminars and conducted numerous successful company visits. Working with the Asian Insiders team was easy and effective, thanks to their extensive network and knowledge of the business environment in Korea. We’re very pleased with the results and look forward to our continued collaboration on upcoming projects in Korea.”

Jussi Vanhanen

Chief Market Officer
 – Kempower Oyj

“Kempower wanted to strengthen the presence across Asia. In approaching this goal, we realised that we simply didn’t know enough about the various Asian markets. After a survey of our options, we invited Asian Insiders to research and advise on ten specific Asian markets simultaneously. Asian Insiders, present in each of these markets, was able to provide a comparative assessment covering opportunities, market maturity and other Kempower-specific metrics. Following the successful delivery of this assessment project, we continue to work with Asian Insiders in specific markets for market access and development. We are very pleased with their work and can wholeheartedly recommend Asian Insiders to any technology companies looking to develop their Asian markets.”

Antti Turja

Director, Global Sales & Marketing
 – Nordic Lights

“Asian Insiders has helped us to grow our sales in Vietnam since 2017. Developing business in a new market is never easy. For our company, it was even more challenging as the potential in Vietnam was in a segment we were not familiar with. Asian Insiders local team successfully helped us to sell more in Vietnam, I can highly recommend their services!”

Case Studies

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Thailand

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APAC

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Japan

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China

Channel Review and Development for an American Industrial Automation Company
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Korea

Sales Channel Review in South Korea for Heavy Machinery Manufacturer
27 February, 2024
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Korea

Solving Regulatory Issues in South Korea
04 February, 2024
Client Problem This is a case study of solving regulatory issues in South Korea a European...
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China

Entering China's Chemical Market
14 January, 2024
Client Problem Dutch commodity chemicals company had been selling small quantities in China...
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ASEAN China India Japan Korea

Surveying Asia's Pharmaceutical Manufacturing Industry
12 January, 2024
Client Problem The client wanted to understand the Asian pharmaceutical market environment...
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Vietnam

Diversifying Global Sourcing
09 January, 2024
Client Problem The client is a prominent player in the sports textiles industry, renowned...
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Korea

Visit Programme for Shipbuilding in South Korea
27 April, 2023
Client Overview Our client is a group of eight European companies specialising in shipbuilding...
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Korea

Partner Search for Multi-division and Multi-industry Company
01 November, 2022
Client Problem Our client is a multinational engineering powerhouse. One of their main divisions,...
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Japan Korea

Channel Partner Search in South Korea and Japan for Tana Oy
28 October, 2022
Client Problem Our client is Tana Oy from Finland, a leading manufacturer of solid waste...
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Philippines

Healthcare Market Entry in the Philippines
28 October, 2022
Client Problem Our client is a pioneering European healthcare technology company, aiming...
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Vietnam

Metal Structures Manufacturing in Vietnam
28 October, 2022
Client Problem Increasing Chinese costs makes traditionally outsourced manufacturing more...
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Malaysia

Business Development Support for a Waste to Energy Power Plant Project in Malaysia
28 October, 2022
Customer’s Problem Doosan Lentjes wanted to participate in a tender that was inviting international...
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Vietnam

Furniture and Cabinets Outsourcing
27 October, 2022
Client Problem Increasing costs from China and 25% import customs duties to the US are driving...
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APAC

Market Test Drive in Thailand, Malaysia, Vietnam, India and the Philippines
27 October, 2022
Client Problem Our client is a family-owned European technology company. Through intensive...
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Our Services

Market Entry, Sourcing & Outsourcing, Operative, Support

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Perhaps we can help you – so connect with us here. We’re ready to engage you – let us know how to help you improve your impact in Asia.

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