There are several possible approaches to entering a new Asian market. The most common approach to selling in Asia is via third party channels such as agents, distributors, dealers, importers, system integrators, VAR’s etc. But finding the right channel is just the beginning – getting the business flowing through your partners is the next challenge. To assist we offer our unique tools and processes, and years of experience of business in Asia to enable your success with international strategies for entering foreign markets. Professional channel management is a skill and an art. Doing this well leads directly to stronger performance. Professional channel management, with the right partners will improve your competitiveness in foreign market entry strategies, shorten your time to market cycles and increase financial performance on every level. Further, your relationships with end customers will be more satisfying, building longer and deeper loyalty with your market. Building an adaptive channel management strategy that is responsive and that works for all parties will be long term sustainably profitable.