Discover why Thailand’s electric vehicle (EV) sector is attracting significant foreign investment. Supported by strong government incentives for BEVs, PHEVs, electric buses, trucks and charging infrastructure, EV sales in Thailand are expected to surge by up to 40% this year. With ambitious targets to achieve zero-emission vehicles by 2035, major automotive players are driving rapid growth and boosting public confidence. Despite challenges like limited charging infrastructure and uneven supply chain development, opportunities abound in fast-charging technology, maintenance services and EV parts manufacturing. While Chinese EV manufacturers currently dominate, European brands such as BMW and Volvo are gaining ground and Japanese firms face new hurdles. With clear government support and a growing market, Thailand offers excellent potential for investors ready to engage with its dynamic EV industry. Partnering with local experts is key to navigating this evolving landscape and maximising success. Subscribe to Asian Insiders for expert insights on Asia’s biggest opportunities!